The following passage is excepted from Chapter 7 ("What Lifts Us Higher") of my new book, "Helium: Leveraging the Power of Community to Lift Yourself and Others." Happy reading!

What if the real secret to thriving as a woman in business isn’t only about taking care of ourselves? What if it’s also about taking care of each other?

If you’ve ever felt like your business isn’t getting the kind of referrals you know it deserves, you’re not alone. Many entrepreneurs struggle to communicate what they do in a way that sticks. The good news? You can change that with a few simple shifts in how you talk about your work. These three strategies will help you make it easier for people to remember you, understand what you offer, and refer you with confidence.

An overview of why Kerry Ramsay wrote the book "Helium: Leveraging the Power of Community to Lift Yourself and Others."